Smarter App Banners for iOS and Android
Maximize installs. Lower costs per install. Minimize tech burden.
Meta tag-based approaches to smart banners are only visible on iOS Safari. URLgenius app banners are visible universally across iOS and Android devices, and also on the browsers found in social apps like Facebook, Instagram, TikTok and others. Universal visibility means more relevant impressions, more clicks, and more install opportunities - helping you reach your app growth goals faster.
Designed for Discovery
Universal visibility translates into app install velocity - an important signal for boosting App Store Optimization (ASO) rankings and discovery. URLgenius app banners also are designed with mobile search engine optimization (SEO) in mind. By harnessing inbound link signals on your website, URLgenius enables your Google Play and Apple App Store pages to rank higher for brand queries in SERPs - fueling discovery and organic app installs.
Dynamic Brand Controls
Control the look and feel of your app banners without burdening your development team. With URLgenius, you can modify or test factors like banner size and font colors, without changing a single pixel of code on your website and without updating SDKs. Removing the burden from your developers means marketing can align app banners with other campaigns for growth.
App banners are run-of-site mobile ads. Like with any ad campaign, performance metrics help you maximize results. Metrics like impressions, click through, close rate, and referring pages can be tracked over time to optimize results - including how soon to show your banner to users who previously closed.
Append tracking tags to your banner’s iOS and Android app store URL settings to anonymously attribute installs. Unlike SDK-based options, you never need to install third party trackers in your app that puts customer data at risk (not to mention your brand’s reputation). URLgenius takes a forward approach to privacy and does not profile customer devices or collect customer data with ad networks for retargeting.