5 Creative Ways Influencers Can Boost Commissions on Valentine’s Day

Valentine’sValentine Day is one of the biggest shopping events of the year, and with the right marketing strategies it can be a golden opportunity for creators to boost earnings. Whether you’re creating content for Amazon, Walmart, Tarket, TikTok or other platforms, combining your creative Valentine’s Day campaigns with proven strategies from URLgenius will open the door to maximizing commissions.

Here are five Valentine’s Day app marketing ideas that will help you make more of the season of love. If you don't have access to any of the features listed in this blog post let us know and we can enable it for your account and ensure you're on the right plan.

1. Analyze Past Performance to Identify Top Valentine’s Day Sellers

As you prepare to reel in starry-eyed Valentine’s Day shoppers, start by reviewing your Activity Report to identify the Amazon, Walmart and Target products that performed best this time last year. This data provides insight into what your audience is likely to buy again. Focus on products that align with Valentine’s Day gifting trends, such as:

Use this insight to create content that resonates with your followers. Highlight these products in your posts and link directly to them using URLgenius app deep linking to streamline the shopping experience. Some influencers will even promote the same best sellers every year!

2. Fall in Love with High-Commission Offers in the URLgenius Product Marketplace

Valentine’s Day is the perfect time to prioritize products with higher commission rates. Browse the URLgenius Product Marketplace for brand payouts much higher than affiliate commissions. Note that Marketplace commissions are paid by the brand through URLgenius, not the Amazon Associates program. If you don't see the Product Marketplace enabled in your account, let us know and we'll turn it on for you.

Don't have time to search the Product Marketplace for ideas? Not to worry! Next time you're in the Composer, keep an eye out for an AI-generated alert from URLgenius that tells you whether the product you are creating a link for carries a bonus in the Marketplace.

URLgenius Product Marketplace Automatically Alerts You to Higher Commissions


Simply compose your link as you normally would, and if you see the alert, check the box so you can promote the Marketplace link.

When promoting products for this upcoming holiday, emphasize their Valentine’s Day relevance—whether it’s a last-minute gift idea or a thoughtful gesture. Your audience is looking for your unique insights!

3. Social Media + Trending Links = A Match Made in Marketing Heaven

Have you tried Trending Links yet? This feature from URLgenius lets you display your ten most highly-engaged app links to automatically earn more from your best selling product recommendations. Customize your page to make it your own and drop the link in your TikTok (or Instagram) link in bio!

The sooner you start testing new Valentine’s Day products with your audience, the greater the algorithm will become at helping you determine what holiday items perform best.

URLgenius Trending Links - Your Most Popular Product Recommendations


Monitor your Trending Links page leading up to Valentine's Day so you know what products you should be promoting on social media to earn even more! Don't forget to use hashtags like #ValentinesDayGifts and #TikTokMadeMeBuyIt to increase visibility.

Whether it’s a romantic gift or a unique find, incorporating TikTok Shop into your Valentine’s Day marketing ideas can drive sales and commissions.

4. Create a Valentine’s Day-Themed Link Collection to Inspire Shoppers

URLgenius Link Collections gives influencers the ability to create and share collections of products that simplify shopping. Why not create a Collection of Valentine's Day gift ideas for your followers to shop?

To curate your favorites, simply compose your app links and tag them with a phrase so you can select that tag name when creating your Collection page. Just like with Trending Links, you can customize title, colors and background image!

Create a Gift Guide Product Collection with URLgenius Best Tools for Influencers and Creators


Brainstorm ideas like “Gifts for Her” or “Valentine’s Day Shopping Guide' and feel free to put your own special twist on it that reflects your brand. There's no limit to the number of Collections you can create! Drop the link to your Collection on whichever marketplace or social media platform you prefer.

5. Put TikTok Shop at the Heart of Your Valentine’s Day Strategy

TikTok Shop is a powerful tool for influencers looking to promote seasonal items, so take advantage and highlight romantic or fun products in the spirit of the holiday! Be sure to turn those regular links into app deep links first so you can remove friction in the user experience.

Just getting started on TikTok Shop? There's no better time than Valentine's Day to get the momentum rolling! Send us a note and we'll help you with next steps.

!Valentine


URLgenius is a trusted TikTok agency with insider access to high-commission products on TikTok Shop as well as best practice guidance and other benefits. Exciting TikTok Shop opportunities are in the works! Creators that work with URLgenius are on the inside track learning how to earn serious revenue.

Join us and access all channels in the URLgenius Discord community for TikTok, which helps you stay on top of the latest TikTok Affiliate Program campaigns, order samples, amplify your TikTok videos and Lives, fast track resolving violations and more.

Final Thoughts

Now is the perfect time to start planning which marketing tactics you want to implement as you brainstorm Valentine’s Day marketing ideas. Whether it’s making a themed Link Collection with product recommendations or promoting high-commission offers from the URLgenius Product Marketplace, we’re confident that your shoppers are going to be inspired by your content.

If you remember nothing else from this blog post, don’t miss out on the opportunity to combine your Valentine’s Day campaigns with the power of app deep linking. This one small change to your links will automatically multiply your commissions by removing friction in the user experience. Your team at URLgenius is here to help!

Don’t miss out on this seasonal opportunity—start planning your campaign today and make the most of Valentine’s Day on Amazon, TikTok and beyond!


Check out the resources below to learn more about how app deep linking combined with the latest URLgenius features can help you unlock greater success as a creator:

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